AmCham Romania is pleased to invite members to a new workshop within the AmCham Learning & Innovation Center offered by
Dan Mocanu, on
June 14, 2017, between 15:00 and 17:00.
Out of 100 new company launched, 14 are blue oceans, have no competition, the value innovators and bring pioneering products and services, the remaining 86 are in the red ocean of bloody competition and bring only improvements to the existing offer.
The 14 blue ocean companies bring 32% of total revenue and take home 62% of the total profit.
Blue Ocean Strategy was developed by globally pre-eminent management thinkers Chan Kim and Renée Mauborgne. They observed that companies tend to engage in head-to-head competition in search of sustained profitable growth. Yet in today’s overcrowded industries competing head-on results in nothing but a bloody red ocean of rivals fighting over a shrinking profit pool.
Lasting success increasingly comes, not from battling competitors, but from creating blue oceans of untapped new market spaces ripe for growth.
Blue Ocean Strategy challenges everything you thought you knew about strategic success and provides a systematic approach to making the competition irrelevant.
How blue is your ocean?
Get inspired, learn more, and participate in this 2-hour workshop offered by Dan Mocanu, to see how you can move toward the blue waters right from where you are.
Who should participate: Business Owners, Entrepreneurs, Executives and Managers.
As a participant in this workshop you will receive a 30 minute individual coaching session by phone to support you implement your new insights.
For more details, visit: www.danmocanu.com/ibio
Dan Mocanu is a catalyst for accelerated growth in business through pioneering business strategies and breakthrough leadership. He is an accredited Blue Ocean Strategy practitioner and professional coach with ICF (International Coaching Federation).
Dan has lived for 17 years in the United States where he worked at Microsoft in Redmond, WA and taught physics and math in colleges in Seattle, WA.
Since 2004, hundreds of entrepreneurs, executives, senior managers and key management persons of over 150 local and multinational companies have worked with Dan to elevate performance and transform the organizational culture. The cumulative additional revenue catalysed by Dan reaches over 50 million with an average ROI of 50 to 1 and at least of 10 to 1.
Participation is open to AmCham Romania members, free of charge, based on prior confirmation online
here.