HD Insurance

Hellas Direct is a full stack, digital-first general insurance company, offering motor insurance in Greece and Romania, and property insurance in Greece and Cyprus. Founded in 2011, the company is the fastest growing insurance company in Greece, distributing insurance direct to consumers via its website, as well as offline via insurance intermediaries. The company entered the Romanian market in November 2022 and has achieved rapid growth to date, achieving a market share of around 5% within 6 months of entry. The company’s vision is to be recognized as the leading digital-first insurance company in the markets in which it operates, empowering customers and catalyzing positive change. Backed by an all-star roster of investors including the EBRD and the EIB, the company is committed to shaping a better, brighter future for all.