Mondelēz International, Inc. (Nasdaq: MDLZ) today announces that it has formally integrated with recently acquired Chipita Global S.A., a high-growth leader in the Central and Eastern European baked snacks category.
The acquisition, which was completed in January 2022, enables Mondelēz International to offer a broad bakery portfolio in Europe, meeting growing consumer demand for this segment. Chipita’s products currently reach two billion consumers across more than 50 countries, and strong growth has already been seen across the business following the acquisition.
After the formal integration with Chipita, Mondelēz International's Business Unit in South Central Europe will consist of Romania, Bulgaria, Greece, Cyprus and the East Adriatic Markets - Serbia, Croatia, Slovenia, Bosnia and Herzegovina, Montenegro, Albania, North Macedonia and Kosovo.
Ivo Naydenov, VP & Managing Director South Central Europe at Mondelēz International said: “I am extremely excited to mark the historic moment that Mondelēz International and Chipita formally come together as one company. After six months of working together, we are in a very strong position to focus on our ambitions to innovate with new product combinations and grow Chipita brands in new and established markets.
Becoming a global leader in the baked snacks category will contribute to accelerated growth for , as we continue to build our position in snacking in Europe, by creating the right snacks, for the right moment, in the right way.”
About Mondelēz International
Mondelēz International, Inc. (Nasdaq: MDLZ) empowers people to snack right in over 150 countries around the world. With 2021 net revenues of approximately $29 billion, MDLZ is leading the future of snacking with iconic global and local brands such as OREO, belVita and LU biscuits; Cadbury Dairy Milk, Milka and Toblerone chocolate; Sour Patch Kids candy and Trident gum. Mondelēz International is a proud member of the Standard and Poor’s 500, Nasdaq 100 and Dow Jones Sustainability Index. Visit www.mondelezinternational.com or follow the company on Twitter at www.twitter.com/MDLZ.
Chipita was established in Greece 40 years ago. It is one of the largest producers of salty and sweet snacks in Central and Eastern Europe, with approximately $580 million of revenue in 2020. With a leading position in the production of packaged croissant and baked snacks, the company has a portfolio of iconic brands that among others include: 7Days, Chipicao, and Fineti. A pillar to the company’s decision making has been the development and expansion of confectionary and baked snacks across many markets, driven by innovation and strong manufacturing capabilities. It has 8 production plants with presence in over 50 countries and employs more than 5,400 employees.
This press release contains forward-looking statements. Words, and variations of words, such as “will,” “may,” “expect,” “plan” and similar expressions are intended to identify these forward-looking statements, including, but not limited to, statements about Mondelēz International’s strategy and plans for growth, the transaction and the expected results of the transaction, and the benefits to and future prospects for the Chipita Global S.A. business. These forward-looking statements are subject to a number of risks and uncertainties, many of which are beyond Mondelēz International’s control, which could cause Mondelēz International’s actual results to differ materially from those indicated in these forward-looking statements. Please also see Mondelēz International’s risk factors, as they may be amended from time to time, set forth in its filings with the U.S. Securities and Exchange Commission, including its most recently filed Annual Report on Form 10-K. Mondelēz International disclaims and does not undertake any obligation to update or revise any forward-looking statement in this press release, except as required by applicable law or regulation.