How to Adapt Your Value Creation to a Crisis Context

AmCham Romania is pleased to invite the members to a webinar offered by ​GAC INNOVATION EAST EUROPE, on October 13, 2020, between 10:00 – 11:00, via Cisco Webex Meetings.

This crisis acts like an electroshock: we need to change the way we produce, market and consume innovation. You have to validate strategic choices: digital transformation, management, project prioritization and above all big business issues.

This period can be an opportunity for you to be the game changer in your market by changing your corporate culture around agile innovation!

We need to relaunch our industries and accelerate their transformation to make them greener, digital and competitive. This is what consumers want, whether in BtoB or BtoC! It is imperative!

In times of crisis: there is a tendency to cut marketing and innovation budgets Often, those who get away with it are the ones who turn their business model around.

Webinar’s agenda:

1. The crisis in your innovation strategy 
2. Successfully bringing your innovations to market despite the crisis  
3. Boost growth your innovations with a limited budget 
4. Build the skills of your teams around the culture of agile innovation 
5. Distancing your competitors and creating new growth levers 

Speakers:

  Baptiste Barrere, Innovation Marketing Manager  

  Ioana Melinte, Innovation Engineer

  Gabriela Deffontaines, International Innovation Consultant

Who is this webinar for?  Also for CEOs, COOs, CFOs, R&D Managers.

Participation is open to AmCham Romania members & guests, based on prior confirmation online here by October 12, 2020, 13:00.

Registered participants will be provided with the login details via email.

Please be aware that the webinar will be recorded.