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News from Members Herbalife Nutrition Expands Commitment to Environmental Sustainability and Economic Empowerment with Plastic Bank Partnership

Herbalife Nutrition Expands Commitment to Environmental Sustainability and Economic Empowerment with Plastic Bank Partnership

by Herbalife Romania June 11, 2022

On the occasion of World Oceans Day,

Herbalife Nutrition Expands Commitment to Environmental Sustainability and Economic Empowerment with Plastic Bank Partnership

Herbalife Nutrition Romania has recycled almost 1 tonne of plastic and plastic wrap in the last year in its sales and distribution center in Bucharest.

In commemoration of World Oceans Day, Herbalife Nutrition announced a two-year global responsibility partnership with Plastic Bank, a social enterprise that is empowering Ocean Stewards around the world to stop ocean plastic.

Celebrated every year on 8 June, World Oceans Day is a reminder of the importance of the oceans in influencing the planet and humankind. According to , the theme for 2022 dedicated to the day is "Revitalization: Collective Action for the Ocean".

"The health of our planet impacts the health of individuals," said Erin Richards-Kunkel, senior director of Strategic Partnerships and CSR, Herbalife Nutrition. "Our partnership with Plastic Bank will help improve the world's oceans while creating a financial opportunity for people to join this effort."

Through this partnership, Herbalife Nutrition aims to prevent over 400,000 pounds of plastic from entering oceans by end of year 2023. Additionally, the organization provides an economic opportunity for Plastic Bank's community members in Indonesia, who exchange plastic waste at local collection branches for life-improving benefits. This effort further expands Herbalife Nutrition's commitment to recycling and eliminating plastic waste, while also contributing to its goal to achieve 50 million positive impacts that nourish people and planet by its 50th anniversary in 2030.

According to the United Nations Environment Program, plastic covers 40 percent of the world's ocean surface which results in approximately $13 billion in economic damage to marine ecosystems.

The new partnership is an addition to other active Herbalife Nutrition recycling programs. In more than a dozen markets around the world, the Company has implemented ongoing, local recycling initiatives at the Company's Sales and Distribution Centers to incentivize recycling of company product packaging and educate customers about recycling and waste reduction. Between April 2021 and April 2022, Herbalife Nutrition Romania recycled at its sales and distribution centre in Bucharest: 810 kg of plastic and 100 kg of plastic wrap.

"For us, sustainability is an essential part of making life better. With almost 1 tonne of plastic and plastic wrap recycled in just one year, Herbalife Nutrition Romania is also doing its bit for a cleaner world. Since 2013, more than 200,000 kg of plastic has been recycled globally from Herbalife Nutrition sales centres, and 50% recycled plastic air pillows are used in the packages," said Romeo Căzănescu, Country Director Herbalife Nutrition Romania, Moldova, Hungary and Bulgaria.

The company is also involved in educational projects for children on sustainability and recycling. On June 3rd, children from the "Ana and Children" Association attended a workshop on sustainability organized by Herbalife Nutrition Romania and together with Gabriela Ralea, DIY, home & living content creator and redesign specialist, gave a new life to Herbalife Nutrition's products packaging.

"We are very grateful to have Herbalife Nutrition with us, who, year after year, help us to develop the environmental spirit of the children in our programs through interactive extracurricular activities. We believe that it is extremely important for young children to learn through experience and by connecting to their everyday reality. This gives us and them confidence that we can really make a difference in our relationship with the environment", said Mihaela Voivozeanu, President of the Association "Ana și Copiii".

In its Global Responsibility Report: Nourishing People and the Planet, launched last year, the Company also discusses its goals to reduce the use of plastic and use more recycled materials like PCR (post-consumer resin), while also decreasing the overall amount of packaging for its nutrition products globally.

For more information on Herbalife Nutrition's global responsibility efforts, please visit .


About Herbalife Nutrition

Herbalife Nutrition is a global nutrition company that has been changing people's lives with great nutrition products and a business opportunity for its independent distributors since 1980. The Company offers science-backed products to consumers in 95 markets by entrepreneurial distributors who provide one-on-one coaching and a supportive community that inspires their customers to embrace a healthier, more active lifestyle. Through the Company's commitment to nourish people, communities and our planet, Herbalife Nutrition pledges to achieve 50 million positive impacts – tangible acts of good – by 2030, its 50th anniversary.

For more information, please visit  


About Plastic Bank

Plastic Bank empowers Ocean Stewards to stop ocean plastic. Our ethical collection communities exchange plastic for life-improving benefits. Exchanges are secured through a blockchain platform that enables traceable collection, secures income and verifies reporting. Collected material is processed into Social Plastic feedstock for  reuse in products andpackaging.


PlasticBank®, Social Plastic® and Alchemy™ are trademarks of The Plastic Bank Recycling Corporation.


Learn more at


About Ana și Copiii Association

"Ana și Copiii" Association has an experience of over 15 years, being accredited and licensed by the Ministry of Labour and Social Solidarity as a direct service provider for children and adolescents from disadvantaged backgrounds. Currently the association works with 1,000 children and young people, aged between 4 and 17. It does this by coordinating 3 Social and Educational Support Centres, in the counties of Bucharest, Prahova, Calarasi and Ilfov. In the course of this year, ,,Ana si Copiii" will open a new Centre in Bucharest in 3rd district. This Centre will be able to receive more than 200 children daily, being the largest Educational Support Centre in Romania.

The main services that children and young people receive daily on the premises of the association are 2 hot meals per day, homework help, emotional support, and weekly non-formal education activities. Children also go on camps, hikes, to the theatre, to the museum. Also with the support of "Ana și Copiii", the little ones receive clothes, school supplies, personal hygiene products and everything they need to go to school every day. In 2021, the working model of the Association,, Ana și Copiii" was recognized as an example of good practice by the World Bank. In Romania, the Herbalife Nutrition Foundation has been supporting the "Ana and Children" Association for over six years, contributing to healthy nutrition and lifestyle among children and providing them with daily meals. During the partnership, the Herbalife Nutrition Foundation donated over $ 191,000 to the Ana and Children Association. With the support of the Herbalife Nutrition Foundation (HNF), the Ana and Children Association continues in 2022 the construction of the New Educational Support Center in Bucharest.


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